Savanta announced that Michelle Yaiser (left) has joined the company as Chief Product Officer. She previously held roles at Adobe, Forrester and IPG. At Savanta, she'll lead product, data and engineering, with a focus on building new AI-driven offerings on top of the company's proprietary data, including synthetic data, digital twins, and agentic research workflows.
Stephen DiMarco was named Chief Commercial Officer. He previously held roles at Kantar and Millward Brown Digital, and founded Navigating Growth Partners. At Savanta, he'll lead commercial strategy and execution, aligning sales with product and marketing to support the company's growth.