North Central

Your North Central Hub for Learning, Leadership, and Community.

About Our Chapter

We provide an environment where professionals can learn, collaborate, and thrive.


Representing Professionals from Iowa, Illinois, Indiana, Kansas, Kentucky, Michigan, Minnesota, Montana, North Dakota, Nebraska, Ohio, Pennsylvania (West), South Dakota, Wisconsin and West Virginia.

Dedicated to building a vibrant, engaged community of market research and data analytics professionals across the region.

Led by a committed volunteer Board, we help our members grow their businesses and advance their careers as both practitioners and leaders.

We provide opportunities to enhance research and business skills while fostering the open exchange of ideas and resources—through educational programs, networking events, and connections with industry leaders.


Volunteers are a key asset of the Insights Association.

Their in-market experience allows content to be current and relevant to the various constituencies The work that they do on behalf of the Insights Association allows far broader and deeper support to the membership than would otherwise be possible. It takes volunteer power to organize and run our great networking and educational events.

Reach out Today

Our Board

President

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Lisas Herceg
National Association of REALTORS

President Elect

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Michael Shewmon
Burke,Inc.

Treasurer

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Lori Vernon

Secretary

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Lee Ann Evans
The Directions Group

Director of Membership

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Tamme Wisinski Wynn

Director of Partnerships

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Michael Everhart
Schmidt Market Research

Director of Events

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Joe Jordan
Elliam Inc.

Director of Communications

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Patrick Arminio
Quester

Director of Regional Member Engagement

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Dan Rangel
Association Laboratory

Director of Inclusion & Diversity

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Cynthia Harris
8:28 Insights

Director of Regional Member Engagement/ Metro Director - Detroit

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Gina Meola
Escalent

Director of New Professionals

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Chris Riepe
ReconMR

Grand Rapids Metro Director

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Traci Montgomery
Bissell

Cincinnati Metro Director

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Lori Kolde
Kolde Research Management

St. Louis Metro Director

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Scott Johnson
L&E Research

Cleveland Metro Director

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Harrison Rosenberger
Schmidt Market Research

Minneapolis Metro Director

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Tom Pearson
MarketResponse International

Indianapolis Metro Director

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Aaron Walton
Paradigm Sample

Assistant Cincinnati Metro Director

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Brandan Burns
MarketVision Research

Columbus Metro Director

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Courtney Hocking
Opinionroute

Detroit Metro Director

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Emily Bielak
The Martec Group

Thank you to our Sponsors

Platinum Sponsors

Virtual Event Sponsor

Fall Conference Sponsors

Upcoming Chapter Events

Connect, learn, and grow with North Central's insights community.

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