IA's 2019 Code of Standards and Ethics for Marketing Research and Data Analytics defines the heart and soul of the insights community. It includes 130+ improvements reflecting methodological evolution and the practical use of secondary data.
View a list of our Company and Corporate Department Members. If you'd like more information on becoming a company or corporate department member, or have questions about the membership status of your organization, please contact us.
General Counsel & Privacy Officer Forum, February 20, virtual -- for company members only
NEXT, June 1-2, 2020, New York
Corporate Researchers Conference (CRC), October 27-29, Los Angeles
Converge, December 1-2, Nashville
“No. I don’t think the Empire had Wookies in mind when they designed it, Chewie.”
– Han Solo to Chewbacca about the Tydirium Imperial Shuttle they’re flying
The Insights Association has scored several policy victories in recent months – on Capitol Hill and in states across the U.S. Here are some of the highlights with content links for you and your team, all made possible by your membership.
Ipsos has announced the acquisition of a majority stake in Askia, a leading survey technology provider to the market research industry for more than 20 years.
Cincinnati-based Directions Research has announced that Jason Ebbing has joined the firm as Senior Vice President, Executional Excellence.
Founded in 1996, Information Specialists Group (ISG) is an independently owned, full-service market research firm based in Bloomington, MN. We sat down with founder and president, Robert McGarry Jr.
