On October 11, the Congressional Rural Caucus hosted a panel discussion on Capitol Hill about the importance of census-guided financial assistance to rural America. A new study from the George Washington Institute of Public Policy and the Census Project found that major rural-targeted programs that are guided by census data total about $30 billion a year.

Reed Cundiff, General Manager of Microsoft's Customer & Market Research team, will speak at the Insights Leadership Conference, November 5-7 in San Diego, about the signifi

The A to Z Communications Coalition and the Insights Association recently filed comments with the FCC urging the agency to "adopt an interpretation of the statute that is faithful to Congress’ intent in 1991," rather than following the lead of the recent 9th Circuit Marks court decision that expanded the definition of an autodialer "to equipment that does not possess random or sequential number generators" in contravention of the original Telephone Consumer Protection Act (TCPA).

Research America has created four vice presidential management positions and appointed senior marketing research executives to fill these roles. Amy Benner (pictured) is elevated to Vice President of the Detroit office, and head of the Retail and Restaurant Insights team.

Lucid, a leading global programmatic platform for buying and selling sample and an Insights Association member, will take the next step in the evolution of their brand – unifying their solutions under the Monetization, Marketplace and Audience product sets.