Articles

The goal of this research project, managed by IA’s IDEA Council, is to track the progress of the Insights industry’s diversity and inclusion efforts – an effort that required this initial measurement of the demographic makeup of the U.S. profession.

Prodege, a marketing and consumer insights platform, has announced that it has acquired BitBurst, a technology-based market research company that connects millions of targeted respondents with surveys every year.

New organization will be a leading global provider of information and analytics in consumer and retail measurement.

Touchstone Research has created a dedicated Quality Control team, which meets on a regular basis to audit current data-quality systems and test new tools and processes for improving data quality.

Touchstone Research announced that Jacquelyn Andstrom has been promoted to Research Manager on TSR’s qualitative research division.

RealityMine has announced it will be launching a 'Centre of Excellence in Data Science' to enhance its position in iOS app / app measurement and the appointment of several new hires.

ENGINE, a global advertising, technology, and data company, has announced its new corporate brand name, Big Village (www.big-village.com) in the US, Europe, and Australia.

UK-based text analysis company’s high growth rate earned a top ranking at the awards program, which recognizes companies located in the North of England and Scotland

Savanta has announced it is expanding its global footprint and launching its full range of data, research services, technology, and products in mainland Europe.

InnovateMR has announced the hiring of three industry veterans to its US team: Chris Kosar, Veeraj Keshwala, and Kristen Vance. Chris and Veeraj will support the team’s client development initiatives following investment from CIVC Partners, and Kristen advances the team’s programming and hosting offerings.