CIRQ, an accredited International Standards Organization (ISO) audit and certification body that is a subsidiary of the Insights Association, has announced that Cincinnati, OH-based MarketVision Research, Inc. has been certified to the ISO 20252:2019 Standard—Market, opinion and social research, including insights and data analytics.
ISO 20252:2019 establishes globally recognized terms, definitions, and service requirements for project management in research organizations. Processes outlined in ISO 20252:2019 are designed to produce transparent, consistent, well-documented and error-free methods of conducting and managing research projects.
This is a three-year certification for MarketVision, which has offices in Independence and West Chester, OH, Indianapolis, IN, and Blue Bell, PA, in addition to two locations in Cincinnati.
"We are proud to have achieved ISO 20252 certification, a testament to our commitment to data quality in research,” said Tyler McMullen, President & CEO. “This certification validates our rigorous processes and ethical practices, giving our clients confidence in the integrity and accuracy of the insights we provide."
About MarketVision Research
One of the largest full-service market research firms in the United States, MarketVision provides services related to the facilitation and execution of primary market research and strategic insights consulting across industries and around the world, encompassing qualitative and quantitative research methodologies, market research online communities, advanced analytics, and strategic consulting services. The firm was founded in 1983.
About CIRQ
A subsidiary of the Insights Association, CIRQ (the Certification Institute for Research Quality) was established to provide assessment and certification services to market research firms seeking certification to ISO 20252, ISO 27001, and ISO 27701. A non-profit entity, CIRQ is committed to providing timely, thorough, and impartial assessments of its customers' research process management or information security management systems regarding certification to corresponding standards. CIRQ was established in compliance with all ISO requirements for certification bodies that provide auditing and certification services and is fully accredited by ANSI’s National Accreditation Board. To conform to its mandate of objective and impartial audits to these ISO standards, CIRQ is independently operated and managed under the oversight of an independent Board of Directors and submits to annual moderation by external authorities on ISO certification bodies.