Insights industry veteran has more than 15 years of experience gained at such companies as Walmart, Kantar, and GfK.

Previously at Norstat, Wealleans will work alongside Global CEO, Founder and Chair of the company’s Board of Directors, Ruth Partington.

Heidi Palacios and Leyla Akin promoted to Director of Global Qualitative Solutions.

LP brings over 15 years of expertise in qualitative research, having worked with global brands like Coca-Cola, Procter & Gamble, and Amazon. Previously, Ben led the go-to-market team for Rival Technologies.

Nicole started her career at Capital One and has honed her knowledge and skills in marketing research and business development roles at Consumer Insights Group and Circana.

Dürrsperger joins from THG Fluently (part of THG Ingenuity), where she served as Senior Director and in various senior roles for over a decade. Dürrsperger previously held positions at Kantar Health, M3 Global Research, Sermo, and TNS Healthcare.

Seasoned researcher bolsters leadership in sales and client service division.

Trained on over 11.5 million eye-gaze data points, the method predicts visibility and attention metrics for packaging and other visual elements.

Adherence to 16 fundamental rights people should expect when participating in a market research study will help protect the participant pool and improve data quality.

The opening of a New York office will aid the 25-person team to accelerate growth in the U.S. and triple headcount globally by the end of 2026.