Data collection agency Insights Opinion has announced the appointment of Dan Schmitt as Vice President of North America.

Dan brings over 20 years of expertise in strategic business development and market research, positioning Insights Opinion for substantial growth in the North American market.

Dan has held several key positions throughout his distinguished career. Most recently, he served as Executive Vice President of Business Development at Sermo, where he managed sales, built strategic partnerships, and created new services, driving business opportunities through a comprehensive healthcare panel and extensive partner network. Prior to that, Dan was Vice President of Market Research at M3 Global Research, where he was instrumental in building awareness and generating new clients.

"We are thrilled to have Dan join the Insights Opinion team," said Sharoz Ghauri, Director of Insights Opinion. "Dan’s vast experience and deep knowledge of the North American market will be invaluable as we expand our services and strengthen our presence in this key region."
 

In his new role, Dan will oversee development and execution of strategic initiatives, drive business growth, and enhance client satisfaction. His leadership will be crucial in advancing Insights Opinion’s capabilities in delivering top-quality data collection services, including: CATI, online panels, face-to-face interviews, focus group discussions, in-depth interviews, and qualitative recruitment.

"I am honored to join Insights Opinion and lead the North American operations," said Schmitt. "I look forward to collaborating with the talented team at Insights Opinion to build on the company’s strong foundation and drive innovation in data collection methodologies to meet our clients' evolving needs."