Montreal-based Leger announced the arrival of Sébastien Dallaire to its team as executive vice-president, eastern Canada.
Previously Sébastien served as the first vice-president for Canada and general manager of Quebec for Ipsos. His hiring demonstrates Leger’s ongoing commitment to attracting and retaining top talent in the field.

Sébastien has over twenty years' experience in public opinion and market research. His unparalleled understanding of Canadian and Quebec society has made him a sought-after commentator in French- and English-language media across the country and a valuable partner for clients in the private, public and parapublic sectors. Bringing this expert on board will enhance the quality of services provided by the renowned Canadian polling firm, Leger.

Jean-Marc Léger, President and CEO, Leger, said: “Sébastien is one of the most talented researchers in Canada, known for his methodological expertise and his ability to understand clients’ needs. He is also a dynamic and well-respected leader in the industry who will help Leger continue to grow.”

Following this announcement, Sébastien said: “Leger has constantly reinvented itself over the course of the last four decades with continuous growth, powered by an exceptional and visionary executive team that is committed to the company’s success and the success of its employees. It is with great pride, humility and enthusiasm that I am joining Leger’s team. Now, let’s see how far we can go!”