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Stay at the forefront of the consumer insights and analytics industry with our Thought Leadership content. Here you’ll find timely updates on the Insights Association’s advocacy efforts, including the latest legislative and regulatory developments that impact how we work. In addition, this section offers expert perspectives on innovative research techniques and methodologies, as well as valuable analysis of evolving consumer trends. Together, these insights provide a trusted resource for professionals looking to navigate change, elevate their practice, and shape the future of our industry.

Census funding threatened by amendments in Appropriations Committee today

Howard Fienberg
Government Affairs
7/12/2011 10:07:00 AM

Today, the House Appropriations Committee will consider amendments to the Fiscal Year 2012 Commerce/Justice/Science Appropriations legislation, which already cut about 25% from Census funding compared to FY11.

Howard Fienberg
Government Affairs
2/15/2009 3:44:00 PM

Today, the Marketing Research Association (MRA) applauded the U.S. Congress for including $1 billion in immediate funding for the decennial Census in the just-approved economic stimulus law. MRA had advocated for the inclusion of this funding in the bill throughout the process and successfully helped fend off attempts in the Senate to eliminate the funds.