Ironwood Insights Group (IIG) announced the addition of Jeb Bullis and Stuart (Stu) Cohen to the team.

Jeb will lead the expansion and growth of Ironwood online and Stu will focus on the growth of Ironwood’s full-service division. The two are known for their collaborative partnership with clients and designing truly customized research solutions.

Ironwood is a full-spectrum Market Research firm powered by a robust suite of data collection and insights capabilities. The group is highly specialized in research design, strategy implementation and analytics, offering clients hands-on, consultative solutions.

Jeb will focus on bringing Ironwood Online to new clients. Jeb has spent the last 15 years in Market and Social Research data collection and serving in volunteer leadership roles across the industry governing organizations. Prior the joining IIG, Jeb was in US Sales at both Sago and Voxco.

“IIG’s quality and integrity reputation has always impressed me. Joining Brad Larson and the IIG team is a highpoint of my career. I am excited for new client collaborations in 2024 and beyond.”, comments Bullis.

Stuart (Stu) has spent the past 15 years focused on consultative and organic growth of his corporate client accounts. Stu will continue adding and growing new corporate clients, leveraging the wide range of services and capabilities at Ironwood.

Cohen notes, “We often think of full-service as another term for custom, but Ironwood has an array of innovative and solutions-based capabilities managed by experts. I’m looking forward to demonstrating how effectively we can solve client’s business challenges with our curated research design and solutions.”

Earlier this year, Ironwood announced its 2024 growth strategy focusing on diversifying services, technological innovation, and adding highly experienced team members with specialized expertise. Brad Larsen, President of Ironwood Insights Group adds, “We developed our 2024 Strategy to achieve extraordinary growth. Adding three new team members, Jacqueline Rosales as Growth Advisor, Jeb Bullis in Online sales and Stuart Cohen in corporate client development this early in the year, is very exciting.”