Adam Portner has joined Vista Grande, LLC as Senior Vice President of Business Development. Based in Walnut Creek, California, Adam brings over 25 years of market research experience from leadership positions at Prodege, Dynata, Metrixlab, and Circana. He is a frequent speaker and contributor at industry conferences and trade groups. Adam holds a Master of Business Administration degree from Boston University and a Bachelor of Arts from the University of Wisconsin at Madison.

Vista Grande, founded in 2017 by Russ Onish, helps its clients See the Big Picture as a market research innovator and strategic consultancy. Its flagship service, Category Choice Architecture®, synthesizes segmentation, path-to-purchase, and decision trees in a holistic framework that yields breakthrough insights into how shoppers perceive choice. Vista Grande has built a client base of over 50 leading consumer goods companies, expanded research and consulting services, and conducted highly acclaimed work around the globe. Vista Grande Canada Inc., headquartered in Toronto, Ontario, is a wholly owned subsidiary of Vista Grande, LLC.

Adam is charged with leveraging his enterprise relationships across consumer goods, retail, hospitality, technology, and financial services industries to expand Vista Grande’s services and client base into new industry verticals.

“I am thrilled to join Vista Grande and support its mission to create a clear, holistic and interconnected framework for marketplace understanding. I welcome the opportunity to expand awareness and business growth across Vista Grande’s compelling products and services,” Adam said.
 

Commented Russ Onish, President of Vista Grande, “I am proud of our entire team for delivering innovative work with unparalleled client satisfaction that has generated tremendous revenue growth. I am confident Adam will accelerate that growth as he leads the charge in tailoring our research techniques to serve the needs of leading companies in verticals we haven’t yet addressed.”