Savanta has announced its expansion into the Mexican market with the appointment of its first-ever researcher in Mexico. This strategic move marks a significant milestone for Savanta as it strengthens its presence in the Americas and continues its mission to deliver exceptional insights to clients worldwide.

Erika Alfaro, a director with an impressive track record in research and a profound understanding of the local business landscape, is the company’s first hire in Mexico. With a passion for uncovering insights, Alfaro brings a fresh perspective and a wealth of knowledge to the table. She has previously worked at Santander and Deloitte in various capacities across the globe.

"We are thrilled to establish our presence in Mexico and bring our unrivaled research capabilities to this thriving market," said Marni Hirschorn, EVP of Research at Savanta. "By hiring our first Researcher in Mexico, we are strengthening our commitment to delivering customized solutions and actionable insights that empower businesses to make informed decisions."

Also joining Savanta in the Americas are three US-based research analysts; Casey Ford, Carolyn Beschner, and Jiachen (Jackie) Zhang who are Research Analysts added to help fuel continued growth.