MRA Requests Reconsideration from Maine Legislature
(Glastonbury, Conn.) The Marketing Research Association requested today that the Joint Standing Committee on Judiciary in Maine exempt survey and opinion research from their data transfer prohibitions. A new Maine law, the Prevent Predatory Marketing Practices against Minors Act, aimed at protecting minors in Maine under 18 years old, prohibits any transfer of their personally identifiable information, for any purpose, regardless of any parental consent.
Although the Maine legislature was not scheduled to reconvene until January, the House Speaker and Senate President recently arranged for a special meeting of the Joint Standing Committee on Judiciary on October 15 and 16. MRA submitted written comments in response yesterday.
“MRA applauds the efforts of the legislature in reconsidering the harmful provisions of this law. We call upon them to more carefully tailor the prohibition on transferring minors’ personally-identifiable data to apply only to the intended target of the Act: predatory marketing purposes,” said LaToya Lang, Counsel for MRA.
The Maine law prohibits the sale, offer for sale, or transfer of health-related or personal information about a minor (under 18) if that information is personally identifiable. As explained by MRA previously, although the Maine Attorney General has agreed to not enforce the law as it stands, private lawsuits are still a possibility.
Researchers residing in Maine are encouraged to contact MRA’s Government Affairs staff to assist in MRA’s advocacy campaign.
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