The U.S. Insights & Analytics Market & Top 50 Report
Each year, the size and annual growth rate of the U.S. Insights & Analytics market is established with this data. The Top 50 Report has a 48-year history and is published by the Insights Association, in partnership with Michigan State University, Outsell, Inc., and ESOMAR. The market scope of this year’s Top 50 Report was expanded to more completely represent the broader Insights & Analytics industry. For the first time, this year’s report features an investment summary from Cambiar and an industry overview from Michigan State University. Also included is a list (ranked by 2021 U.S. revenue) of the Top 50 Insights & Analytics companies; and a Top 30 list of IA member market research firms. This is a report your company will want to be a part of, and that our colleagues will turn to repeatedly as they analyze their business and the industry.