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Join fellow insights professionals in the B2B world for a focused day of high-value learning, case studies, panels, and peer networking.
Explore a dynamic agenda packed with keynotes, panels and case studies designed to deliver actionable insights.
Hear directly from insights leaders and outside experts who are shaping the future use of AI in marketing and research.
Connect with leading sponsors showcasing innovative solutions that elevate the insights and analytics industry.
We’re addressing the specific pain points of B2B research, including:
Explore how to reach and validate hard-to-access professional audiences, design research for complex B2B buying structures, and ensure data integrity across traditional and emerging data sources.
Learn how AI is transforming B2B research through advanced analysis and automation, while understanding its opportunities, limitations, and risks in high-stakes decision-making.
Discover strategies for activating insights across B2B organizations, demonstrating ROI, influencing executive teams, and supporting brand measurement and long-term buyer understanding.
This intimate setting ensures every voice is heard and every conversation matters.
Register Now
This program is designed for research and insights managers and directors at B2B brands and services organizations, data analysts and market research professionals focused on business-to-business markets, agencies and consultancies supporting B2B clients, and customer insights and product innovation teams working in B2B environments.
This event will be held at the Stevens Institute of Technology1 Castle Point Terrace, Hoboken, NJ 07030
Blessinger - 4th Floor of the Hall Building
Here are hotel options in the area
225 River St.Hoboken, NJ 07030
201-253-24005 minute walk from the venue
500 Harbor Blvd Weehawken, NJ 07086 201-617-5600 10 minute drive to the venue
2 Exchange Pl.Jersey City, NJ 07302 201-469-4500 15 minute drive to the venue
Gain practical, B2B-focused strategies to reach executive-level and hard-to-reach audiences, with real-world case studies addressing complex, multi-stakeholder research challenges.