MarketVision Research, a leader in full-service custom market research, has announced a strategic partnership with Vurvey Labs, inc., an AI-powered insights platform. This collaboration will integrate Vurvey Labs innovative AI agent technology and solutions into MarketVision Research's comprehensive service offerings, providing clients with new ways to engage with their data and unlock deeper, more actionable insights.
The partnership combines MarketVision Research's four decades of expertise in qualitative and quantitative research methodologies with Vurvey Labs cutting-edge, human-driven AI platform. The AI agents, trained on proprietary data and designed to automate and enhance insight generation, will serve as powerful new tools for MarketVision Research's clients.
"We are thrilled to partner with Vurvey Labs to bring the power of AI to our clients," said Tyler McMullen, CEO of MarketVision Research. "This collaboration is a natural extension of our commitment to delivering innovative, custom solutions. Vurvey Labs AI agents are a great supplementary offering for our clients who want to go beyond traditional reports and engage with their data in a more dynamic way to harvest new insights and accelerate their decision-making processes."
“We're excited to partner with MarketVision and their customers to transform decades of consumer interactions into dynamic Consumer Personas and AI Populations,” said Chad Reynolds, CEO/Founder of Vurvey Labs, inc. “This empowers everyone in the business
to truly collaborate with their consumers and data 24/7, shifting point-in-time research into an always-on intelligence.”
This partnership reflects a shared vision for the future of market research, one where human expertise and innovative technology work in tandem to uncover the truth and drive success for brands.