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While northerly climes were frosting over at the tail end of 2024, the Insights Association took a sharp look at the prior year in tax policy, privacy and artificial intelligence, while scoping out President Trump’s new Administration. We also covered an array of privacy, data security, telephone and other legislation and regulatory moves impacting the insights industry in December.

The first full month of spring brought with it a shiny new federal privacy bill, some developments on AI regulation, a tax win in Nebraska, a new federal ban on noncompetes, advances in preventing the government from competing with the insights industry, legislation moving in Minnesota on exit polling and political opinion research, complicated business payment disputes, and some new developments on competitive sourcing of insights services and the Census Household Panel.

This month, the Insights Association focused on extensive artificial intelligence legislation at the state level, urgent developments in privacy compliance in California and Washington state, new bills on census issues (including one that would kill the ACS), the insights compliance concerns with sales taxes on SaaS and PaaS, and a couple of new telephone-related bills.

As Halloween rapidly approaches, the Insights Association is searching for treats in legislation and regulation while trying to defuse the tricks that may pose a threat to the insights industry. In October, we looked at the FTC and some privacy legislation concerns, argued against proposed state data taxes, analyzed AI regulatory proposals, looked at new non-compete restrictions in California, and new federal registration responsibilities for a lot of small insights businesses.

While temperatures are starting to dip, concerns still simmered in September for the insights industry as we dealt with more new state privacy laws, burgeoning regulation of AI, and other pressing advocacy issues.

Temperatures may be cooling as the calendar turns to autumn, but legislative issues are heating up as lawmakers get back to work following summer breaks. Here are some of the key issues we're engaged with at the national and state level on your behalf...

Today, the Marketing Research Association (MRA) announces victory in its lobbying and grassroots actions to protect research with health care practitioners in Massachusetts. The Massachusetts Department of Health has issued official guidance exempting market research incentives from the application of the state’s new Marketing Code of Conduct for pharmaceutical and medical device manufacturers.

Recent regulations passed in Massachusetts will severely hurt research with healthcare practitioners. The Marketing Research Association (MRA) is calling for all members of the research profession in Massachusetts to take action now.