Ignite: Data Quality
Call for Presentations
DEADLINE: January 23.
The long-term success and credibility of the insights and analytics industry depend on a single, foundational principle: data quality. When data quality erodes, decision-making suffers, trust breaks down, and the impact is felt across the entire ecosystem – brands, agencies, sample providers, technology platforms, and respondents alike.
At this event, we'll examine the most pressing threats to data integrity today and explore how we all can work together to produce valid, reliable, and defensible insights.