Marketing research company M/A/R/C Research has decisively prevailed against a junk fax lawsuit, setting a great precedent for the insights industry. A federal court ruled in favor of the research company on March 16, 2020, with significant details in its order that will benefit any other researchers who might potentially face such TCPA litigation.

Eighteen organizations, including the Insights Association, urged the Federal Communications Commission (FCC) "to clarify expeditiously" the Telephone Consumer Protection Act’s (TCPA) definition of

Decrying the "current opaque and unaccountable telephone environment," the Insights Association urged the Federal Communications Commission (FCC) "to make transparency and redress a priority, since

A look back, counting down the Insights Association's top seven advocacy wins from the last decade that helped our marketing research and data analytics industry members create competitive advantage.

Insights Association lobbyist Howard Fienberg provides a 2019 update on legislation and regulation impacting the marketing research and data analytics industry for Quirks magazine.

How should a company using faxes for market research purposes respond to recent court decisions?

The Third Circuit Court of Appeal recently ruled favorably on a case relating to the 2017 Insights Association - AAPOR petition to the Federal Communications Commission (FCC) on the Telephone Consumer Protection Act (TCPA).

If "litigators and courts can characterize a communication which might ultimately improve customer relations as an “advertisement” or 'telemarketing,' then there will hardly be any communication between businesses and customers which will not be subject to the TCPA’s telemarketing rules," the Insights Association recently told the Federal Communications Commission (FCC).

A new Congress means some new faces have taken charge of the marketing research and data analytics industry's policy interests in the Senate.

The Insights Association contributes to Research Business Report's 24th Annual Predictions Issue