The challenges faced by both researchers and survey participants in a world that has become increasingly (and in some cases predominantly) mobile are manifold and continue to be an important part o
The keys to writing the best questions on your survey or evaluation form are: (1) choose a response scale that matches the question, and (2) carefully consider what you will learn if respondents ch
Keeping surveys relatively short is important to ensure data quality and to save money, says David Harris in Alert!
Mobile survey best practices from Ted Saunders, in Alert!
When you analyze and report survey results, focus on the story you want to tell – don’t assume the questionnaire’s structure is the best for analysis.
Larry Fisher's presentation at the 2006 CMOR Respondent Cooperation Workshop