As the COVID-19 crisis continues, jurisdictions will allow us to reopen, some faster than others, and with a variety of rules. The Insights Association developed these guidelines specifically for in-person qualitative facilities preparing to resume a semblance of normal business as efficiently and safely as possible, which should be used on top of the more general guidelines IA already shared.
For many of us, robots seem to be more of a concept than a reality.
Schlesinger Group, a leading marketing data collection and research services company and an Insights Association member, has opened a new research space in Manhattan to coincide with the company’s
The Insight Lab™ has opened a new research facility in downtown St. Louis.
Jeffrey Henning on engaging qualitative-research participants and develop deeper insights
Segmentation and sampling in qualitative MR, by Bruce Duncan