
crc


Highlights from CRC 2017
Attendees share some of their most memorable moments from the 2017 Corporate Researchers Conference

How Your Infographic Can Engage the “Right” Brain
Make your infographic something to explore. This guidance stands in stark contrast to our advice for research reports, which is to make them completely and utterly transparent.

Getting Beyond Buzzwords to Meaningful Consumer Insights
Paul Long's notes on a presentation from Margaret McGill of gravitytank at the 2016 Corporate Researchers Conference

CRC Video: Understanding the neurological underpinnings of decision-making
At the 2016 Corporate Researchers Conference, Paul Long interviewed Baba Shiv of the Stanford Graduate School of Business about neuroscience and leadership

CRC Video: A paradigm shift in the expectations of research and how it can help a company grow
Paul Long interviews BV Pradeep of Unilever at the 2016 Corporate Researchers Conference

What Does It Mean to Be a Fan? Asking the Right Research Question
Paul Long's raw notes from a Doug Field (MSG Networks) and Susan Kresnicka (Troika) presentation at MRA's 2016 Corporate Researchers Conference, called "Are You Asking the Right Research Question?"

Intrapreneurship: Finding Your Flux Capacitor
Paul Long shares his raw notes from the opening keynote by John Boyd of the Metrics Group, exclusively for corporate researchers, at MRA's 2016 Corporate Researchers Conference.

CRC Video: Fighting For the Front End of Innovation
Paul Long interviews Kelly Leonard of Second City about improv, and the role it plays in innovation, at the 2016 Corporate Researchers Conference

CRC Video: Play Positive Politics While Navigating Change
Paul Long interviews Andrew Ladd of Tronc, Inc at the 2016 Corporate Researchers Conference