The CEO of the United States’ leading nonprofit trade association for the marketing research and data analytics industry called on Congress and the White House for assistance in responding to the coronavirus pandemic.
As the beginning of enforcement of the California Consumer Privacy Act (CCPA) gets closer, the leading nonprofit trade association representing the insights industry pleaded for greater clarity from the state Attorney General about the CCPA rules and a delay in their enforcement.
Marketing research company M/A/R/C Research has decisively prevailed against a junk fax lawsuit, setting a great precedent for the insights industry. A federal court ruled in favor of the research company on March 16, 2020, with significant details in its order that will benefit any other researchers who might potentially face such TCPA litigation.