Stay Informed | Insights Association

December 3, 2019

New Consensus Framework Provides Strong Data Privacy and Security Protections for Consumers, Supports Insights Industry

A coalition representing a broad cross section of the U.S. economy today released a comprehensive new framework for privacy legislation that would fundamentally advance the way consumer privacy and security are protected. The Privacy for America coalition, of which the Insights Association is a founding member, presented the new legislative framework today in the form of draft legislation delivered to key members and committees of the United States House of Representatives and the United States Senate.

Government Affairs
November 25, 2019

Latest Funding Resolution is a Win in the Bigger Census Funding Battle

The latest Continuing Resolution funding the federal government contains increased funding for the 2020 Census, improving the odds of decennial preparations getting completed and setting the stage for the completion of full-year funding before the end of the year.

Government Affairs
November 24, 2019

Clear and Enforceable Data Rules to Protect Consumers: Privacy for America coalition calls for federal privacy law

Leading data associations called for Congress to advance "a legislative framework that does not put the onus on consumers to sort through myriad onerous privacy notices in an effort to protect their privacy," instead establishing "consumer protections nationwide for the first time, backed by a st

Government Affairs

About Us

As the leading voice, resource and network of the marketing research and data analytics community, the Insights Association helps its members create competitive advantage. All our revenue is invested in quality standards, legal and business advocacy, education, certification and direct support to enable our members to thrive in an evolving industry and drive business impact.

The 2019 IA Code of Standards and Ethics for Marketing Research and Data Analytics may be found here.

About Our Members

Our members are the world's leading producers of intelligence, analytics and insights defining the needs, attitudes and behaviors of consumers, organizations and their employees, students and citizens. With that essential understanding, leaders can make intelligent decisions and deploy strategies and tactics to build trust, inspire innovation, realize the full potential of individuals and teams, and successfully create and promote products, services and ideas.

Learn How We Do It

Contact Us

1156 15th Street NW, Suite 700

Washington, DC 20005