The Office of the Privacy Commissioner of Canada (OPC) recently released “key privacy principles that should factor into any assessment of measures proposed to combat COVID-19 that have an impact on the privacy of Canadians.”
The Insights Association, the leading nonprofit trade association for the marketing research and data analytics industry, criticized a Federal Communications Commission (FCC) proposal to change how the agency determines local television station markets, saying that it would “abandon accurate audience measurement research in favor of engineering exercises in signal strength measurement.”
As the COVID-19 crisis continues, jurisdictions will allow us to reopen, some faster than others, and with a variety of rules. The Insights Association developed these guidelines specifically for in-person qualitative facilities preparing to resume a semblance of normal business as efficiently and safely as possible, which should be used on top of the more general guidelines IA already shared.