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  • September 5, 2019

    I’m Sorry

    When I first came to MedSurvey four years ago as Vice President of Business Development (and the first and only salesperson in the company’s history), I was a complete newcomer to the market research industry.

    Business
  • September 3, 2019

    CIRQ Announces ISO 27001 Certification of Discuss.io

    CIRQ (the Certification Institute for Research Quality), an International Standards Organization (ISO) audit and certification body that is a subsidiary of the Insights Association, has awarded certification to Seattle-based Discuss.io for compliance to ISO 27001

    Business

About Us

As the leading voice, resource and network of the marketing research and data analytics community, the Insights Association helps its members create competitive advantage. All our revenue is invested in quality standards, legal and business advocacy, education, certification and direct support to enable our members to thrive in an evolving industry and drive business impact.

The 2019 IA Code of Standards and Ethics for Marketing Research and Data Analytics may be found here.

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Our members are the world's leading producers of intelligence, analytics and insights defining the needs, attitudes and behaviors of consumers, organizations and their employees, students and citizens. With that essential understanding, leaders can make intelligent decisions and deploy strategies and tactics to build trust, inspire innovation, realize the full potential of individuals and teams, and successfully create and promote products, services and ideas. 

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