Each time the state of Minnesota has tried to clarify treatment of respondent incentives for the participation of health care practitioners in marketing research sponsored by pharmaceutical manufacturers, companies still end up confused. What do the law, regulations and guidance tell us?
The Third Circuit Court of Appeal recently ruled favorably on a case relating to the 2017 Insights Association - AAPOR petition to the Federal Communications Commission (FCC) on the Telephone Consumer Protection Act (TCPA).
The ranking member of the House Energy & Commerce Committee discusses federal privacy regulation in response to GDPR
Dynata, a global leader in first-party data and data services and Insights Association member, has aligned the company to provide greater value to customers, partners, and stakeholders.
BEESY, an applied behavioral science insights agency, continues its spate of recent hiring with Andrea Fraboni joining as Senior Strategist in the New York office.
Smarty Pants announced that Johanna “Josie” Johnson has joined the organization as Analytics Ace.
The results of a recent Burtch Works' hiring flash survey showed many teams are loo
Magically, every 10 to 15 years a new generational cohort (like Millennials, Generation X, Generation Z, Baby Boomers, etc.) emerges from the shadows to transform and revolutionize American culture
“If you don’t give me all 10s, I will get fired.”
The young saleswoman at the luxury automotive dealer then politely smiled at me.
While it is tempting to use advanced programming to “force” good answers and good behavior out of survey respondents, don’t do it. Let respondents make mistakes.
The Board of Directors of the Insights Association has approved an updated Code of Standards and Ethics for Marketing Research and Data Analytics.
Diagnosing the Automotive Path to Purchase, with Alice Morgan, in Alert! magazine
