Oregon S.B. 472 died in committee with the conclusion of Oregon's legislative session at the end of June. This legislation would have prohibited the purchase or sale of a list of telephone numbers to be used for unsolicited calls, including calls for research.
On July 2, 2019, according to a Department of Justice official, the Department of Commerce officially dropped their plans to add a citizenship question to the decennial headcount and any suggestion of delaying the 2020 Census, in response to their defeat at the Supreme Court last week.
The U.S. Supreme Court rejected the Department of Commerce's attempt to add a citizenship question to the decennial questionnaire in a 5-4 decision this morning.
Kingston, Jamaica-based Bluedot has announced the launch of a "groundbreaking online platform which brings faster, more cost-effective research to compani
Schlesinger Group, a leading international data collection and research services provider, has partnered with private equity firm Gauge Capital in a bid to help fund acquisitions to grow its geogra
The Marketing Research Education Foundation (MREF) has announced the hiring of Andra Davidson as executive director.
Insourcing is one of the solutions being considered by many insights departments.
Some argue that e-commerce and the Amazon effect have doo
Information alone is no longer an adequate deliverable for Corporate Insights departments. Teams must inspire strategic, impactful organizational action with their findings.
Gaining widespread buy-in and support early in the insights process is critical to ensuring findings have the “legs” to reach the desired goal.
When it comes to understanding consumers, we turn so much attention to the issue of accuracy.
Kegan Clark, Senior Researcher, Riot Games, shares the following experience regarding how best-worst scaling provides better linkage between survey responses and behavioral outcomes and deliver
Highlighting the indispensable benefits organizations realize through insights-fueled action, the Insights Association has announced a new tag line: “Creating Competitive Advantage.”
Diagnosing the Automotive Path to Purchase, with Alice Morgan, in Alert! magazine
