This month, the Insights Association is dealing with new privacy legislation in more states, addressing more data tax problems, advocating for additional census funding, and making significant progress in efforts to improve California A.B. 2257.
The Insights Association and coalition allies urged Congressional appropriations leaders to provide the U.S. Census Bureau with $2 billion in Fiscal Year 2022 (FY22)
In addition to a win at the Supreme Court on TCPA that should ease worries for the more telephone-hesitant insights pros, the Insights Association was tied up this month in state battles over comprehensive privacy legislation, defending marketing research access to DMV records in Texas, promoting legal defenses against data breaches in Connecticut, deterring push polls in Massachusetts, continued advocacy on California A.B. 2257, and helping to win new COVID-19-exposure liability limitations for businesses in Florida.
Schlesinger Group, a leading international data and research services provider, has appointed Joe Giacobbe as Senior Vice President, Global Panels, to spearhead the company’s panel strategy and gro
Rep Data, a full-service data collection firm, has hi
Protecting its position as market leaders when it comes to delivering the highest quality insights, Full Circle announced the addition of OpinionRoute’s CleanID to its proprietary HoNoR (Holistic N
AUTHOR’S NOTE: Gongos is hosting a two-day, hands-on training “Human-Centered Design & the Customer-Centric Organization” on Tuesday, June 15 & Wednesday, June 16, 2021. See reg
I recently sat down with my colleague Geoff Lowe, one of the Executive Directors at Infotools, and asked him for his perspective on what market research would - and should - look like today.
Have you ever considered that your customers may be more diverse than your marketing?
CIRQ, an accredited International Standards Organization (ISO) audit and certification body that is a subsidiary of the Insights Association, has announced that Full Circle Research has been recertified to the ISO 20252:2019 Standard—Market, opinion and social research, including
Diagnosing the Automotive Path to Purchase, with Alice Morgan, in Alert! magazine
