The Insights Association has scored several policy victories in recent months – on Capitol Hill and in states across the U.S. Here are some of the highlights with content links for you and your team, all made possible by your membership.
Eighteen organizations, including the Insights Association, urged the Federal Communications Commission (FCC) "to clarify expeditiously" the Telephone Consumer Protection Act’s (TCPA) definition of
Decrying the "current opaque and unaccountable telephone environment," the Insights Association urged the Federal Communications Commission (FCC) "to make transparency and redress a priority, since
Ipsos has announced the acquisition of a majority stake in Askia, a leading survey technology provider to the market research industry for more than 20 years.
Cincinnati-based Directions Research has announced that Jason Ebbing has joined the firm as Senior Vice President, Ex
Elvis Xhebexhiais has been named Manager of Operations, SIS Europe, and will lead operations in the region, working alongside Duilio Bini, Director of Operat
One of the greatest challenges facing marketing departments and political campaigns today is the inability to discern signals from noise.
Founded in 1996, Information Specialists Group (ISG) is an independently owned, full-service market research firm based in Bloomington, MN.
Value marketing and selling is a key strategy in B2B.
“No. I don’t think the Empire had Wookies in mind when they designed it, Chewie.”
– Han Solo to Chewbacca about the Tydirium Imperial Shuttle they’re flying
The channels through which companies deliver their messages to consumers has shifted quickly. This transformation has necessitated a corresponding alteration of the messages themselves.
Sticking 12 people in a conference room with a one-way mirror is a pretty tired way to learn anything. In fact, I’d argue you can learn more by talking to yourself for the same amount of time.
Delvinia, a Toronto-based research tech and consumer data collection company, has won the Insights Association Entrepreneurial Spirit Award. The voting and presentation took place at the Insights Association’s sold out CEO Summit, January 20-22 in Miami.
Diagnosing the Automotive Path to Purchase, with Alice Morgan, in Alert! magazine
