As Executive Vice President of Global Business Development, Jay leads all business development strategy for Toluna. His focus is to drive long-term partnerships with the world's largest advertisers, along with new product development through innovative client and data partnerships.
With nearly 20 years of leadership experience between early stage / venture-backed companies (RightNow, Island Data, Intelliseek/BuzzMetrics, and Unmetric), as well as, large enterprise organizations (EDS, Nielsen, McKinsey, and Accenture), Jay brings considerable senior Sales and Account Management expertise in advertising, digital, social media, and text analytics, having partnered with some of the world's largest brands and agencies.
Before Toluna, Jay was Global Head of Client Development at Unmetric, where he led all commercial aspects of the business, including sales, major account management and partnerships across the world. Before that, he was a Partner within the Accenture’s Interactive business unit and prior to that helped to found and lead the Americas’ Sales and Account Management organization for NM Incite (a JV between Nielsen and McKinsey).
He is a graduate from the University of Oklahoma where he received a BBA in Finance and Management Information Systems (MIS).