Individuals

Individual Membership Application - Join Now

Full-time Educator (must be associated with a College/University; ID upload required)

Full-time Student (must be associated with a College/University; ID upload required)

Individuals Seeking employment in the US, CAN & UK

Who should be a member of IA? Anyone in the supply chain of producing and activating insights.

The Insights Association represents the most successful companies and individuals in the marketing research, insights and data analytics industry. Our programs and services focus on providing the knowledge and skills to help practitioners generate marketing insights and analytics effectively and efficiently, the commitment to do so with integrity, and the support network to advance your business and career in new directions. Specific benefits are listed below. 

• Proof of your commitment to quality through adherence to and support of the Insights Association’s enforceable Code of Standards and Ethics for Marketing Research and Data Analytics
• Access to members-only content, including white papers, memos, legal alerts, and articles, as well as our bi-monthly newsletter, Inside Insights
• Government Affairs Advocacy via a full-time lobbyist in Washington, DC, as well as continuous advocacy to federal and state policymakers on the merits of marketing research and analytics practice endeavoring to ensure an accommodating environment for our industry
• Proactive compliance guidance provided through legal alerts, articles, white papers, memos, and best practices guidance delivered regularly to help you lower legal costs before they happen
• Access to our Insights Professional Certification (IPC) Program at discounted rates.
• Access to a vast international network providing business and regulatory information and support via the Insights Association’s Founding Member status in the Global Research Business Network (GRBN)
• Significantly discounted attendance rates for Insights Association events, which provide objective information delivered by expert practitioners and superior networking opprtunities with both corporate researchers and research company executives.
• Local engagement through free membership in one of our twelve Chapters
• Exchange ideas and get trusted resource referrals in our private, members-only online forums, designed to leverage the collective knowledge of Insights Association members
• Access to our Corporate Researchers online forum, where conversation and idea exchanges flow freely without provider access.
• Discounted rates to list in the Insights Association's Blue Book Directory: The Source for Insights Solutions
• Use of the Insights Association Individual member logo in your email signature and on personal stationary

Individual Members

• Connect with a supportive, sharing community on your terms – Free membership in 1 of 12 regional association chaptersbrings you closer to exceptional networking and education.
• Objective Information – Delivered by expert practitioners at conferences, webinars and forums; access to an expansive library of articles and conference presentations
• Government affairs advocacy
  • A full-time lobbyist in Washington, DC advocating for the marketing research and analytics industry
  • Continuous advocacy to federal and state policymakers on the merits of marketing research and analytics practice endeavoring to ensure an accommodating environment for our industry
  • Consistent coverage of legislative, regulatory and judicial issues and timely delivery of relevant news and alerts
  • Grassroots activism: connecting members with their federal and state policymakers to improve laws and regulations impacting the marketing research and analytics industry
• Expert guidance on legal and regulatory compliance
  • Detailed and relevant compliance information, including legal alerts, articles, white papers, memos, and best practices , including an extensive members-only library of legal information tailored for marketing researchers.
  • Prepared guidance to navigate existing laws and regulations and to address market shifts and technological advancements
  • Compliance checklists to more easily prepare for domestic and international projects
  • Model contracts and forms readily adaptable for internal use and to meet client requirements
• Discounted rate to list in Insights Association's Blue Book Marketing Research Services and Focus Group Facility Directory.
• Access to the Professional Researcher Certification (PRC) program at discounted rates.
• Timely information – Government affairs advocacy and legal/regulatory compliance alerts as they happen, and industry news and insights on emerging trends, on our website and delivered to your inbox via biweekly e-newsletters.
• A platform for thought leadership – You’re on the inside track to write articles for Association publications and to speak at our conferences.
• Forums to learn from and network with peers – Private, Moderated Members-Only Forums, to leverage the collective knowledge of IA members and help you learn while sharing experiences.
• Global access – Tap into a vast international network providing business and regulatory information and support via IA’s founding member status in the Global Research Business Network (consisting of 40+ national associations).

To learn more about Insights Association membership and its benefits, please contact Nicole Symelidis at (202) 370-6120 or nicole.symelidis@insightsassociation.org.