Talking Tuesdays: A Quantitative Approach to Creating Marketing Personas
- Angel Evan, Director of Data Science, T-Mobile Marketing Solutions
Register now for this FREE event!
Chapter Event
Upcoming Webinars & Events
DQ, We Wish It Was a Trip to Get Ice Cream! We’re Talking Data Quality, Not Ice Cream Cones
- Miles Grogger, Data Scientist, Numerator
DQ, We Wish It Was a Trip to Get Ice Cream
We’re Talking Data Quality, Not Ice Cream Cones
Chapter EventRelated Chapter
The Latest in Qualitative Research Technology
Recent innovations in AI and video technology are helping qualitative researchers gather insights online as never before.
See them and hear about them directly from the innovators themselves in this discussion and demonstration session which will highlight:Webinar
Greater New York Chapter: How to Conduct LGBTQ+ Market Research
- V Varun Chaudhry , Assistant Professor of Women’s, Gender, and Sexuality Studies, Brandeis University
- Scott Seitz, CEO & Founder, SPI Marketing
Join the Greater NYC Chapter of the Insights Association for a special #PrideMonth event.
We will hear from Professor V Varun Chaudhry, author of the LGBTQ+ Market Research Guide, as well as Scott Seitz, CEO & Founder of SPI Marketing, a leading LGBTQ+ agency.
The evening will also include a trivia style knowledge check of LGBTQ+ Market Research (with prizes!) and open networking.
Chapter EventRelated Chapter
General Counsel & Privacy Officer Forum - June 2021
- Russ Anderson, Attorney, Pullman & Comley, LLC
- Gary B. O'Connor, Member, Pullman & Comley
- Howard Fienberg, CAE – The Insights Association, SVP, Advocacy, The Insights Association
- Stuart Pardau – Stuart L. Pardau & Associates, Founder/Partner, Stuart L. Pardau & Associates
Join us for candid discussion with peers and experts of legal, privacy, data security and compliance issues facing your marketing research and data analytics organization.
Who should participate? Counsels and privacy, data security, and compliance staff for company members of the Insights Association are invited to participate, at no cost. The Forum is a benefit exclusive to Insights Association company members.
Global Event
The Current State of AI in the Insights Industry
- Tim Hoskins, President, Quester
Artificial Intelligence continues to be a hot topic in the Insights Industry and just about every supplier is offering some form of “AI.” However, not all solutions are leveraging the same level of AI. Join Tim Hoskins, President of Quester, as he outlines the state of AI in the Insights Industry and how Quester is utilizing Artificial Intelligence moderating to gain differentiated insights.
In this presentation Tim will cover:
Chapter EventRelated Chapter
Qual-Tech & The Pandemic: Then & Now
Please join the Philadelphia IA Chapter in an upcoming event!
Lunch n’ Learn: The Pandemic and MR Qual-Tech with M3 Global Research
Wednesday, June 30th from 1:00-2:00pm ET
Chapter EventRelated Chapter
Canadian Chapter - Dynamic Data Visualization
The Canadian Chapter of the Insights Association is excited to announce our Dynamic Data Visualization event on July 7th from 4:00-5:30pm ET.
Have you ever wondered what the end users of your research really thought about your presentation? Do you ever wish you could be a fly on the wall and hear what your audience really thinks – what information resonated and what didn’t stick?
Chapter EventRelated Chapter
IDEA Forum
The IDEA Forum will be an occasion for understanding, inspiration, and action as together we address deficient diversity and inclusion in the insights profession and the populations it researches.
Sessions will focus on actions that can be taken to improve gender, racial, and ethnic diversity within insights agencies and corporate insights departments and methods, policies, and practices that mitigate bias and ensure truly representative research and analytics work.
Conference
CR Connect
- Barry Jennings - Microsoft, Director, Commercial Insights, Microsoft
- Jill Donahue – Nestlé Purina North America, Senior Manager, Brand Insights, Nestlé Purina North America
Be challenged by the brightest minds in the insights and data analytics industry as you join with fellow Corporate Researchers for open, honest, and energetic conversations.
THIS is where you can attain solutions to your most pressing challenges – out of your daily bubble and face to face with peers who understand exactly what you're going through.
For portions of the event, attendees will meet in breakout Zoom rooms for facilitated discussions in smaller groups.
Here’s our Agenda…
Global Event