Great Lakes Chapter Re-Meet and Greets
Please join the Great Lakes Chapter in one of three cities for a casual evening of reconnecting and networking. Light appetizers will be provided at each location.
Chapter Event
Upcoming Webinars & Events
Research 360°: Health | Wellness | Education
Please join the Southwest Chapter for our Annual Educational Forum!
August 18 - 19, 2021
Online/Virtual Event
Visit our event website for more details - registration coming soon!Chapter EventRelated Chapter
Conference
The Power of Anomaly: How to use market surprises to achieve a strategic advantage
Identifying the next big thing is often treated as an exercise in analyzing trends. But that’s misleading. By the time a trend is established, named and widely discussed, any opportunities it presents have likely been captured by competitors.
Webinar
Insights teams and Innovations teams: What can we learn from each other?
- Brian McCloskey, Principal, Perception Research + Global Consumer Insights, Under Armour
Join our speaker, Brian McCloskey, Principal, Perception Research + Global Consumer Insights at Under Armour, as he shares learnings from his role at the intersection of Insights and Innovations. A multibillion-dollar brand, Under Armour’s culture is fueled by the pursuit of innovation - developing, delivering and selling state-of-the-art products and digital tools
Chapter EventRelated Chapter
Town Hall: Mental Well-being in Insights
Be the first to get the results of IA's new Insights-industry mental well-being study, conducted recently by IA member Opinium. The findings will help us better understand the state of mental well-being and underlying issues within market and social research.
Webinar
Getting to Know: The ISO Market Research Standard
Companies certified to the ISO 20252 Market Research Standard have benefitted in the following areas. Join us to learn about the process of certification from those who have done it. Ample time has been allocated for your specific questions.
Webinar
GLC 2021 Fall Conference: Confluence of Change
Join the Insights Association Great Lakes Chapter where the rivers meet in the Greater Cincinnati area for their 2021 Fall Conference. The conference theme, Confluence of Change, is a nod to reflecting on our past yet shaping the future. We will be celebrating our GLC legacy as well as looking up-river and hearing presentations and having discussions about the future of insights.
September 8-10, 2021
Greater Cincinnati (Covington, KY)
ConferenceThe X Event
Much is happening at the intersection of UX, CX & Insights but there's not always enough understanding, coordination, or communication amongst the departments, practitioners or leadership to ensure a customer-centered mindset is driving key business decisions and organizational growth.
What's the remedy? “X” marks the spot.
This forum brings UX, CX & Insights together with content and conversations to foster development of a unified voice of the customer.
Featuring experts rooted in each discipline, sessions will help you and your teams:
- Appreciate the various processes, roles, skill sets, and stakeholders at play
- Break down silos that isolate you from opportunity and success
- Identify and rally organizational champions of your capabilities
- Recognize and utilize commonalities between departments
- Simplify messages that decision makers can embrace and carry forth
- Harmonize the customers’ voice to influence action
Both days will culminate with facilitated and open forums where you can meet and talk directly with peers working across the CX / UX / Insights spectrum.
Through gaps in understanding and communication slip opportunity. The opportunity to truly be customer-centric and not only share but activate on essential insights across your organization.
Elevate your value and the value of your practice by joining with fellow CX, UX, and Insights professionals at X!
Conference
CR Connect
- Barry Jennings - Microsoft, Director, Commercial Insights, Microsoft
- Jill Donahue – Nestlé Purina North America, Senior Manager, Brand Insights, Nestlé Purina North America
To accommodate numerous requests from your peers and to honor many established vacation plans, CR Connect, originally scheduled to take place on Wednesday, July 21, has been rescheduled for Wednesday, September 15 from 11 a.m. - 12:30 p.m. EST.
Be challenged by the brightest minds in the insights and data analytics industry as you join with fellow Corporate Researchers for open, honest, and energetic conversations.
Global Event
