Using AI to Predict Trend Volatility
Stop hunting for trends. Start measuring the value of a trend and how much it can impact your business.
Webinar
Upcoming Webinars & Events
Northwest Chapter San Francisco: Innovation in Insights
Understanding Your Customer – How Innovation is Changing the Research and Insights Landscape
This event is hosted by the American Marketing Association's San Francisco Chapter.
Chapter EventRelated Chapter
IA CEO Summit Europe
Counsel and conversation with peers who walk in your shoes.
Debuting in London last year, the CEO Summit was hailed with rave reviews. We are pleased to again partner with our friends at the Market Research Society to bring this popular forum across the Atlantic.
Experience a different kind of meeting. Here, you can be an active participant. Give advice, seek guidance. Ask questions and share experiences.
What’s holding your business back? How do you want to grow? Join us to find both the information and inspiration to make good things happen.
Bring your toughest problems . . . and take home solutions.
CEO Summit Europe Co-Chairs:
Merrill Dubrow, CEO, M/A/R/C Research
Dan Foreman, Chairman, ZappiStore
Steve Schlesinger, CEO, Schlesinger GroupSeats are limited and filling fast!
Ideal for: Chief executives of market research and data analytics firms who must stay abreast of global issues and who seek business partnerships to expand their international presence.
Conference
Great Lakes Chapter 2019 Fall Conference
- Shelly Bouren, Research Manager, Detroit Pistons
- Samantha Herzing, Senior Delivery Manager , Gongos, Inc.
- Ray Waters, President/Managing Director, Detroit Development Fund/ Detroit Community Loan Fund
- Megan Peitz, Owner, Numerious
- Arielle Confino, Senior Vice President, Schoen Consulting
- Carly Cooperman, Partner, Schoen Consulting
- April Anderson, Pastry Chef and Co-Owner, Good Cakes and Bakes
- Ray Fischer, CEO, Aha! Strategic Online Qual Platform
- Candace Kolars, Senior Clinical Information Analyst, Michigan Medicine
HOTEL ROOM BLOCK EXTENDED DEADLINE! Book before Friday, August 16th to receive the $169 discounted nightly rate and guaranteed room availability. To reserve, call the Atheneum Suites Reservations at (800)772-2323. Be sure to indicate you are registering with “GLC 2019 Fall Conference” to receive the discounted room rate.
Event Summary:
Wednesday, September 11, 2019
President's Reception at the Conference HotelChapter EventRelated Chapter
New England Chapter End of Summer Party
Join the New England Chapter of the Insights Association for our annual end-of-summer party at Trillium Brewing Company near the Boston seaport on September 12th, from 5:30 to 8:30. Meet and network with market research industry professionals, students and others while enjoying great food and drinks.
The event is open to both members and non-members and includes a private room, stationary and passed food, and a beer tasting hosted by Trillium staff. Attendees will also be provided with one free drink ticket in addition to the beer tasting and appetizers.
Chapter EventRelated Chapter
Insight Illumination Presented By Insights Association GNY
The Fall One Day Conference will be held at:
SUNY Global Center, 116 E. 55th St. New York, NY
We will have educational sessions on Thursday, Sept. 19th, 2019. To be held from 10 am to 4:30pm. The day will then be followed by a Networking Event, on site with a NYC Rooftop 5-8 pm with passed appetizers and drinks!
Our Educational Lineup includes, sessions by our Guest Speakers:
Emmanuel Probst, Author and Adjunct Professor at UCLA.
Brittany Body, Analytical Lead, CPG, at Google
Chapter EventRelated Chapter
Mid-Atlantic Chapter "Nats and Networking" Event
Grab your mitt and join us at Nationals Park on September 24 for a "friends and family" networking event!
We have a block of 25 tickets in section 110 (left field).
Tickets are $41 and come included with $15 in concession credit, courtesy of APCO Insight and Full Circle Research. Buy yours before they run out!
Chapter EventRelated Chapter
Upper Midwest Chapter Education and Networking Event
- Arlene Birt, Chief Visual Storyteller, Background Stories
Joint Event: Insights Association UMW Chapter & AMA MN Chapter
Visual Storytelling: Putting Data into Context
65% of people are visual learners, and only 17% are data literate. Because graphics are an important method of showing complex systems - visuals (including data visualization, infographics and visual storytelling) can be a useful tool to help audiences relate to and connect with ever-growing mountains of data.
Chapter EventRelated Chapter
Annual Future of Insights Summit
Early Registration Ends September 3rd - REGISTER NOW!
There is much to be excited about in our industry today, but sometimes the rate of change and new opportunities can feel daunting. That is why we are bringing together some of the best experts in the field to help you grow and thrive in the new era.
Conference
IA Corporate Researchers Conference (IA CRC)
Are you a leading marketing researcher? Data analyst? Consumer insights professional?
CRC is for you!
At CRC, you’ll get an inside look at the most novel tools and techniques being applied by the most innovative researchers and decision-makers.
150+ Applied To Present
Only 58 Were Chosen
100+ Speakers
700+ AttendeesRegister by August 15 and save!
BE WHERE THE BRANDS ARE
Learn about the latest work being done by insights leaders at:
Google + Mastercard + ESPN + Microsoft + Coca-Cola + Groupon + GoDaddy + Sony Music + Disney Channel + Warner Bros. + Walgreens + Cuisinart + Wells Fargo + Campbell’s + Pfizer + Johnson & Johnson + PepsiCo + Whirlpool + Clorox + P&G + Mass Mutual + Electrolux + Merck + Cox Automotive + Eli Lilly
+ AND MANY MORE!We received more than 150 proposals to present. Our committee of experts chose the best 58 to render a remarkable program that not only educates, but inspires as it introduces fresh approaches to finding, communicating, and implementing insights.
- Witness novel ways to deploy AI and subconscious messaging
- Better understand “fandom”
- Assess your customer’s Digital IQ
- Uncover unusual findings rendered by self-moderated, peer-to-peer sessions
- Discover the power of hyper-local insights
- Prove the value of the insights you deliver with novel ROI measures
- Unearth which emotions drive specific consumer behaviors
- Appreciate the complexity and nuances in the LGBTQ community
- Align brand positioning with actual customer message interpretation
- Learn to improve forecasting and research project management
- Strengthen your brand’s CSR through advocacy
- Witness breakthrough BeSci methods in action
- Join the fight against confirmation bias
- & much more
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