We have partnered with our friends at the Market Research Society (MRS) for our first-ever conference outside the U.S.!

Meet with leaders from small to mid-sized market research companies for two days filled with expert presentations and deep discussions on critical global market research and data analytics issues. Plus, there will be plenty of networking in one of the world’s most popular cities.

Discussions Will Include:

- What we can learn about the future of insights from the advertising world
- What to fear and embrace in emerging behavioral data and DIY platforms
- Bolstering your team with needed skill sets
- Seeing the future of MR through the flow of capital investment

Plus:

- How Unilever leverages insights in its strategy for sustainable growth
- How partnerships have fueled a surge for Voxpopme
& much more!

Ideal for: Chief executives of market research and data analytics firms who must stay abreast of global issues and who seek business partnerships to expand their international presence.

CRC is for market researchers, data scientists and consumer insights professionals undaunted by uncertainty and the frenetic pace of today’s market. 

That's you! At CRC, you'll be face-to-face with hundreds of corporate researchers and insights decision-makers.

What makes CRC truly unique?

• Peer-Only Time – A FULL day of presentations, workshops, meals, and networking exclusively for Corporate Researchers

• Easy Networking – Meet fellow Corporate Researchers in our new “Speed Dating” forum

• Matches That Ignite – Our proprietary SPARK Connection Concierge debuts here at CRC. Be matched with companies BEST equipped to fulfill your most pressing research service needs; Connect with potential partners on your terms; Make your time in the exhibit hall efficient and fruitful.

• Developed by Corporate Researchers featuring topics you want to learn about presented by respected market researchers and insights professionals you want to learn from. This year our committee’s diligent and thorough vetting process brings you:

  • Advice from Avery Dennison, Cox Automotive and others to overcome challenges in the too-often-ignored B2B research space
  • Essential insights perspectives in this Amazon-dominated retail landscape from successful entrepreneurs leading Mac & Mia, Flywheel Sports & Cotopaxi
  • Advanced analytics that power #MRX to new heights – learn from the work shared by Coca-Cola Japan, Exelon, Ulta Beauty & Del Taco
  • Hands-On CX – Discover for yourself the many small, nuanced touches developed by Universal Studios in your visit to this popular amusement park, then lean into an expert-led discussion on the process and bring home insights for your company or clients.
  • What you need to get right BEFORE research begins – Valuable strategy & pre-planning advice from Sony Music Entertainment and Mars Petcare
  • Tangible steps to elevate your organization-wide value from REI, EnerBank, Guardian Life, Merck, Prudential Financial, MetLIfe and others
  • Step-by-step guidance on agility and innovation from Pella & Flower Foods
  • Straight Talk, Not Sales Pitches on employing Consumer Mix Modeling, Neuromarketing, AI, improving advertising effectiveness and, for those focused on CX: groundbreaking new work from DISH and Wells Fargo
  • New concepts like “Mindstate Marketing”, “Active Consideration” & “The Market Research Cloud”
• An investment in CRC is an investment in your vocation. All proceeds support programs, services, standards and advocacy to ensure that the insights community thrives.

Priced affordably at just $899,* CRC is the best value in the market research and insights industry. 

Access the full 3-day event, more than 75 groundbreaking sessions, over 100 cutting edge speakers and 700+ attendees.

Walk away loaded with knowledge, connections and support invaluable to your success!

Unlock your discount for CRC.

Our top three out of more than 75 sessions:

CR ONLY:
Doing More with Less

"Alexa, Order Me..." / The Rise of Voice Technology As The Fourth Sales Channel

Considering Cultural Context to Deepen Insights

Dive into insights and decision science sessions exploring groundbreaking results in many other areas:

Trust + AI + Biometrics + Neuromarketing + Storytelling + Empathy + Brand Building + Advanced Analytics + DIY Research + Data Integration + Connected Retail + Automation + Agile Techniques + Lean Innovation + Data Science + Brand Extensions + Insights + Consumer insights + Data Visualization + Data Analytics + Brand Insights + Innovation + Customer eExperience + Tracking + Millennials + Gen Z + DIY + Impact + ROI + Quant + Qual + Analytics + Agile + Voice + Mobile Research + Customer + Consumer + Market Research

Feel good about your investment in CRC! All Insights Association proceeds are invested back into the industry supporting programs, services, standards and advocacy to ensure that the insights community thrives. Join us!