IA Chapter Highlights: 2020
Despite the considerable disruption brought on by the COVID-19 pandemic, IA's Chapters were remarkably busy throughout 2020.
Despite the considerable disruption brought on by the COVID-19 pandemic, IA's Chapters were remarkably busy throughout 2020.
The enthusiastic efforts of volunteers working on behalf of Insights Association Chapters across the U.S.
Hello Chapter friends!
Southwest Chapter Members,
Nominations have closed and voting is officially underway for your 2020 Board of Directors!
Thanks to the considerable efforts of volunteers working on behalf of the dozen Insights Association Chapters, market researchers across the U.S.
As the leading voice, resource and network of the marketing research and data analytics community, the Insights Association helps its members create competitive advantage. All our revenue is invested in quality standards, legal and business advocacy, education, certification and direct support to enable our members to thrive in an evolving industry and drive business impact.
The 2019 IA Code of Standards and Ethics for Marketing Research and Data Analytics may be found here.
Our members are the world's leading producers of intelligence, analytics and insights defining the needs, attitudes and behaviors of consumers, organizations and their employees, students and citizens. With that essential understanding, leaders can make intelligent decisions and deploy strategies and tactics to build trust, inspire innovation, realize the full potential of individuals and teams, and successfully create and promote products, services and ideas.