Conference

Information

Join fellow insights professionals in the B2B world for a focused day of high-value learning, case studies, panels, and peer networking.
We’ll address the specific pain points of B2B research, including: methods to access and engage hard-to-reach respondents; working with multiple decision-makers and stakeholders; how to link research outcomes to business value in complex B2B contexts & much more!

Who Should Attend

• Research/insights managers and directors in B2B brands and services
• Data analysts and market research professionals focused on business-to-business markets
• Agencies and consultancies servicing B2B clients
• Customer insights and product innovation teams working in B2B environments

Why Attend

• Walk away with fresh strategies to reach and engage executive-level respondents and niche professional audiences.
• Gain tactics tailored for B2B research challenges — not just generic insights.
• Hear real-world case studies from companies solving long-cycle, multi-stakeholder B2B research issues.

Network with peers who face similar B2B-specific research hurdles, share solutions, and build a community.