Virtual

Information

The IDEA Forum

Data Equity x Research Quality

December 3 & 4 | Online

Produced by the Insights Association IDEA (Inclusion, Diversity, Equity & Access) Council, the IDEA Forum is the only annual insights and analytics conference designed for market researchers, data analysts, marketers and business leaders committed to fostering equity in insights. This year’s IDEA Forum explores transforming consumer research by integrating principles of data equity. 

During two days we will host a mix of presentations, expert panels and workshops all aimed at deepening understanding and enhancing skills in equitable consumer research practices.

Our goal is to equip attendees with practical tools and processes to implement in their own organizations, driving forward a future where consumer data is not only insightful but just.