The Y Conference

About

More than ever, organizations must maintain a firm grasp on consumer mood and the motivations that influence their decisions. Raw data and analytics alone cannot provide a full understanding of people’s fears, values, and needs. Qualitative research and behavioral science are quickly evolving to fill knowledge gaps in a world that is changing as quickly as the next news cycle. We’re excited to announce the creation of a new event designed to discuss effective new techniques and strategies in this area of insights…