Los Angeles, CA
The Insights Association conference committee is seeking presenters for our newest event, Converge.
Market research, data science and analytics teams must converge in order to provide the game-changing insights that will unlock growth and expose the new opportunities for business stakeholders. The opportunity for businesses to become truly insight driven has never been greater. And that is the core of Converge.
Converge is a new event that will bridge traditional market research, data science and advanced analytics. A forum designed to advance teams and companies from being data driven to being truly insight driven. And finally, a community that will commit to and define ethical boundaries as we navigate new territories, many of which are largely still unknown.
Designed for the entire insights ecosystem, including data scientists, market researchers, consumer insights leaders and advanced analytics experts across client industries and provider companies. Presenters from corporate research departments, suppliers, government and academia will be given equal preference.
Here is a sample of topics that will be covered on the agenda:
Integrating structured and unstructured data to uncover more predictive insights to drive decision making
Harnessing insights in a quickly evolving data environment
Connecting data to decisions
The AI Revolution and the changing tech landscape
Spotting the perfect hires
Building analytics and insights centers of excellence
The blockchain opportunity
Layering analytics with qual to build more robust customer profiles
Using analytics to uncover strategies to increase CLV
Applying analytics to deliver brand growth
Data-driven business models
Creating data structures that grow and evolve with your business
Using data to build sales and brand performance stories
Overcoming legacy process and system architecture
Best database development practices for robust analytics
Data visualization breakthroughs
GDPR Compliance in a big data world