For researchers working with agile teams, it often feels there are two choices: deliver insights fast or not at all. But this feeling is unfounded. There’s nothing within the Agile Manifesto or agile’s many frameworks that says teams should prioritize speed above all else. Instead, researchers are better served by thinking of agile as a strategic approach for arriving at the best outcomes for end users, rather than a race to get something out-the-door. By engaging with agile from a different mindset, researchers can elevate their approach from simply dealing with agile to leveraging agile strategically to apply their insights for better project outcomes.
This talk will share learnings from a product researcher who works on a cross-functional agile team as part of a top-tier digital agency.
Specifically, attendees will:
- Get a refresher on basic agile concepts that highlights where tensions between researchers and agile arise in practice, as well as how some of those basic concepts can be used to help advocate for greater research involvement
- Learn examples from a mobile app redesign project that illustrate how researchers worked with product owners, program managers, designers, and content strategists to deliver on an ambitious research agenda while meeting timelines
- Hear reflections and ideas learned from the mobile app project and other investigations that include a proposed mindset shift for thinking about agile less in terms of condensing and speeding up research, and more about how to strategically anticipate needs and break up work in order to deliver the right information at the right time