We always hear the term ‘innovation’ spoken in glowing terms. Innovation, we’re assured, is the Holy Grail of business.
But anyone who’s actually experienced innovation knows that it’s messy, risky, and difficult — especially for companies who have built their success on tradition over uncertainty.
After acquiring New York-based startup LearnVest in 2015, Northwestern Mutual sought ways to embrace nimbler workflows. And insights would be at the center.
Through experimentation and democratized decision making, Northwestern Mutual reinvented its business model.
Placing decisions into the hands of those closest to the problems uncovered solutions with less risk and more reward.
Our presenters share how teams injected experimentation into workflows and upended tradition for a better future.