User experience can make or break organizations. What does it take to improve UX and achieve success?
Hear it straight from a powerhouse panel of UX leaders with tremendous achievements in their past. The tricks. The secrets. The hard-won wisdom needed to mimic their success.
What can eye tracking tell us about what captures users’ attention, what confuses them and how they engage with content? Jennifer Romano Bergstrom from Instagram will give you the scoop.
What are personas and scaling and how are they best used? Aziz Hasan from Refinery29 will give you the low down.
How can UX research use big data and better collaborate to go beyond traditional methods? Sheri Sipsis from the UX Center of Excellence at Cox Communication has the answers.
This panel will be moderated by Mona Patel whose experience in UX stretches back to before UX was even a thing.