In this session, hear behind-the-scenes lessons learned from the trailblazing team that took a Strategy Sprint approach to fast-track the strategic development of a bold new strategic direction. Full adoption of an entrepreneurial mindset enabled the team to condense a typical 12-18 month process down to 5 days.
They hustled to uncover consumer Jobs to be Done, repositioned existing products to reflect the revised architecture, and built an innovation pipeline of product ideas for the next 3 years. The impact of this work yielded immediate, breakthrough progress, unprecedented learning, and the start of cultural transformation through doing.
The team will share the overall approach they took, key enablers that led to their success, and lessons they plan to apply to future growth challenges. You'll walk away with specific, tangible tips for enabling your organization to act bolder and move faster against your big growth challenges. Courageous minds only.
Learn how to overcome challenges in quicker, more entrepreneurial ways:
- By applying entrepreneurial approaches and applying tried and true methods like Design Thinking and Jobs Theory along with emerging approaches like Lean Startup and Google Ventures’ Sprint
- Leveraging iterative, real-time consumer input to enable the decision making critical for a 5-day sprint
- Engaging leadership as advisors and collaborators (vs. approvers) to secure needed buy-in