Can companies/individuals based outside the U.S. join the association?
Yes, the Insights Association has a growing international membership and many of our benefits, resources and educational opportunities are available online.
Yes, the Insights Association has a growing international membership and many of our benefits, resources and educational opportunities are available online.
Yes. Corporate research departments can join as organizational members and receive associated benefits.
Members may choose which of the chapters to join. If your office is on the east coast, but you spend most of your time traveling to the west coast, you can choose the chapter that fits best. You can also purchase additional chapter memberships for a small fee.
Company members of the Insights Association are welcome to use the Insights Association logo for use on websites or in publicity materials in adherence with the Association's guidelines and terms of use.
Yes, MRA has a growing international membership and many of our benefits, resources and educational opportunities are available online.
Yes! We produce live webinars that are free to members in addition to providing weekly industry updates and a quarterly Alert! magazine. As a member, you will enjoy discounts to many marketing research events (including conferences!). Our archived webinars on a magnitude of topics are also available to members to be viewed at any time. Our regional chapters provide local education opportunities as well.
The Insights Association's education is PRC approved and is designed to help you grow your business and career.
You can update your contact information and profile by logging in and editing your profile.
You can renew your membership online. If you need assistance, contact us at 202.800.2545 or email membership@marketingresearch.org.
Whether you want to join as an individual or extend benefits to your entire company, we offer a membership option that will connect you to the profession, help you manage your business and keep you educated on the latest industry developments. For more information, visit the Be a Member page.You can also contact us at 202.800.2545 or email membership@insightsassociation.org.
Yes, Alert!, the official magazine of the Marketing Research Association, is mailed free to members on a quarterly basis. Archived issues can be viewed online. Alert! provides marketing researchers with the insights, methods, skills, technologies and tools they need to succeed in today’s profession.
Membership in the Insights Association can be Organization or Individual based. Organization memberships include a set of business benefits similar to what was available from CASRO, geared towards supporting company growth and profitability. Individuals not affiliated with an Organizational member may join as an Individual member and gain access to benefits focused on the person and his/her growth, similar to the prior MRA offering. All employees of Organization members will automatically have access to individual member benefits.
The Marketing Research Association is governed by a Board of Directors, accountable to the membership. The board will balance oversight with strategic insight with the highest priorities being to assess and respond in our members' best interest to association strengths, weaknesses, opportunities and threats.
The Insights Association is governed by a Board of Directors, accountable to the membership. The board will balance oversight with strategic insight with the highest priorities being to assess and respond in our members' best interests.
As the leading voice, resource and network of the marketing research and data analytics community, the Insights Association helps its members create competitive advantage. All our revenue is invested in quality standards, legal and business advocacy, education, certification and direct support to enable our members to thrive in an evolving industry and drive business impact.
The 2019 IA Code of Standards and Ethics for Marketing Research and Data Analytics may be found here.
Our members are the world's leading producers of intelligence, analytics and insights defining the needs, attitudes and behaviors of consumers, organizations and their employees, students and citizens. With that essential understanding, leaders can make intelligent decisions and deploy strategies and tactics to build trust, inspire innovation, realize the full potential of individuals and teams, and successfully create and promote products, services and ideas.