Mozaic Group has appointed Allen Kohlhepp as Vice President. Allen brings 15 years of research experience to the full-service market research firm.
He most recently served as VP at Kantar, where he focused on qualitative research for high technology clients. Allen also held roles at Lexicon Branding and BBDO.
Allen began his research career by studying U.S. domestic extremist organizations for the Anti-Defamation League.
In his new position, Allen will lead research engagements among B2B and consumer audiences, focusing on the technology industry. He will bring his excellent moderation and industry expertise to domestic and international studies.
Mozaic Group partner Kathryn Winland notes, “Allen’s track record partnering with leading tech companies makes him an ideal fit for Mozaic Group, and his passion for qualitative research will certainly serve all of our clients well. This move also allows him to offer strong quantitative capabilities to clients in addition to demonstrated qualitative expertise.”