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Industry News

03May

Adience Expands into the UK

Art Flanagan | 03 May, 2022 | News | 0 Comments | Return|

Adience, a business-to-business (B2B) marketing research agency founded in New York City, today announced the opening of its London office.

The agency was launched in June 2020 to fill a void in the research agency landscape by offering a more agile and collaborative approach to conducting B2B marketing research.

In the two years since it launched, Adience has developed an impressive roster of B2B brands in the US, UK, and Europe. Today’s announcement is designed to ensure it can better support its existing UK clients and enable further growth.

Adience has hired James Keeling into its expanding UK team to support this growth.

James, who will be joining the team as a Vice President, brings 14 years of B2B research and consulting experience from his time working at award-winning agencies Circle Research, Savanta, and BPRI.

“As Adience continues to grow its footprint in the UK, we are delighted to add such amazing talent to the team,” says Chris Wells, Managing Director at Adience. “We’re no strangers to the UK market and are excited at the opportunity to work with new clients across the UK.”

About the Author

Art Flanagan

Art Flanagan

Art oversees communications initiatives that promote and support the Insights Association’s various initiatives, including events and a multitude of member benefits and programs. With a team of experienced colleagues, Art manages the association’s website, publications, directories and social media. He assists with curation of content featured in events, webinars and in publications. Art has worked in communications for more than two decades. He began his career as a journalist, writing for newspapers and business magazines. Later, he moved into corporate communications. Art served as Director of Marketing at Hostcentric, Inc., a $60-million-dollar web services company, Manager of Communications & Publications at Bennington College in Vermont, Executive Director of Communications at Dowling College and from 2007-2016 served as VP, Communications for CASRO. He is a graduate of Siena College.

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