InnovateMR Named Winner of Two Gold Stevie Awards - Industry News

InnovateMR Named Winner of Two Gold Stevie Awards

InnovateMR has been named the winner of two Gold Stevie® Awards in the 21st Annual American Business Awards®.

The American Business Awards is a premier business awards program. All organizations operating in the U.S. are eligible to submit nominations – public and private, for-profit and non-profit, large and small. More than 3,700 nominations from organizations of all sizes and in virtually every industry were submitted this year for consideration in a wide range of categories.

InnovateMR received first place recognition for two different awards: New Product & Service Categories - Business Technology, Wellness Solution, and Communications or PR Campaign of the Year in the Content Marketing category.

InnovateYou – Gold Stevie Award Winner in the New Product & Service - Business Technology, Wellness Solution Category

The InnovateYou wellness program at InnovateMR also offers a comprehensive suite, including guest experts, of health and wellness activities that promote the physical, mental, and emotional well-being of the InnovateMR team. InnovateYou focuses on creating a supportive and engaging experience to help employees stay healthy and productive. 

“There is so much stress and demand placed on corporate employees today. I wanted to ensure that we, as an organization, were doing everything we could to support their well-being in every aspect of their lives,” InnovateMR Chief Executive Officer, Lisa Wilding-Brown, said. “I could not be prouder of our team and the work they’ve put into making InnovateYou the best corporate wellness program of its kind.”

InnovateMR Content Campaign – Gold Stevie Award Winner in the Communications or PR Campaign of the Year, Content Marketing Category

With the increased competition in the B2B space, brands must be able to trust the solutions they invest in. Organizations like InnovateMR must showcase that they are knowledgeable and experienced in their respective industries and demonstrate that they are the best solution for clients. The InnovateMR marketing team has a unique approach to content, which includes a value-driven approach, inviting other knowledgeable voices from our team to join the conversation with support, and a unique ROI tracking system to prove the campaign’s effectiveness.

"At the heart of successful marketing lies a strong content marketing strategy. Our clients rely on us to answer their questions with reliable, high-quality data, and that starts with showcasing our expertise when it comes to research,” InnovateMR Senior Vice President of Marketing & Communications, Brittany Nicols, said.” We're proud to say that our team includes some of the most brilliant minds in content marketing, who are committed to crafting informative and engaging content that sets us apart from the competition. By working together to develop a thoughtful content marketing strategy, we can continue to deliver value to our clients and make a lasting impact in our industry." Core to the team’s successful content strategy is supporting the often-unsung voices of the market research industry to become successful thought leaders. From project managers to tech gurus, the marketing team has created dozens of successful blogs, webinars, and paid placements to support the greater InnovateMR team.