Relative Insight, a comparative text analytics software company, was recognized as the region’s eighth-fastest growing tech company at the 2022 Northern Tech Awards ceremony at Manchester’s Albert Hall. Among the 100 finalists for this year’s program, Relative Insight earned a top-ten ranking due to its high growth rate and innovative offering. Since 2014, the awards have recognized and celebrated innovative technologies and businesses in the North of England and Scotland.
Ben Hookway, CEO at Relative Insight, said, “I’m delighted that Relative Insight has been named as one of the top-ten fastest growing businesses in the North. The award validates everything we are doing to provide business insight through text analysis to our fantastic customers around the globe. We’re proud of our northern heritage, and from our headquarters in Lancaster we will continue to expand our global footprint and accelerate our already rapid growth.”
The Northern Tech Awards are run as a not-for-profit, invitation-only event financed by GP Bullhound and sponsors who want to support entrepreneurship across the North.
Relative Insight’s technology helps insights and research professionals, marketers and brand specialists, and human resources departments uncover more value from the text data they already have. This data can be gleaned from online language of any kind; enabling comparison and benchmarking with competitors. It can include open-end questions in primary research, data from insights tools, social media and product reviews, and any other text assets - with analysis generating rich audience understanding for company decision-making.