Hilton Head, SC | April 24-26, 2023

Annual Conference: A Time to Celebrate & Inspire! 
The Go-To Event for IA Members 

Register Now

The Insights Association’s Annual Conference, April 24-26 in glorious Hilton Head, South Carolina, offers a rare opportunity to learn from the most innovative thought leaders on the issues that most impact your work.

In 2023 the agenda has been expanded to deeply examine four important disciplines – Qualitative Research, Experience Management, Data Analytics/Quantitative, Behavioral Research – and within each explore emerging trends, quality advancements, DEI progress, tangible business impact, and much more.

CRC 2023 - Chicago

Inspiring & Informative Content

Founder of Screen Engine/ASI Kevin Goetz shares entertaining highlights of his new book, "Audience-ology", a fascinating inside look at the secretive process of audience testing of Hollywood movies told through firsthand stories from famous filmmakers, studio heads, and stars.

Join the conversation about the complexities of Gender Identity and Sexual Orientation in research as the IDEA Council shares results from their recent work on how to ask Gender Identity and Sexual Orientation in sensitive and inclusive ways. The recommendations will surprise you and motivate change in the industry. Don't miss the unveiling of this important work and your opportunity to contribute.


Food & Drink

Included with your registration: Meals & Receptions + After Parties to expand your circle and catch up with MRX friends.

Expo Hall

An Expo Hall

Teeming with fresh solutions, interactivity & fun.

CRC 2023 Excursions

Awards Dinner

Join us in celebrating our profession's most accomplished leaders and mentors.

Why Attend

Why Attend

Content and connections you can't get elsewhere...

  • Brands, Brands, Brands! Dozens of the most innovative corporate researchers will present revealing case studies that detail their winning strategies and methodologies
  • Groundbreaking Research – Including new Data Integrity Initiative work in the area of qualitative research and the IDEA Council's latest findings and guidance on asking Gender Identity & Sexual Orientation 
  • Learn how to showcase the Business Impact of Insights and quantify ROI 

Who Attends

The Must-Attend Conference for IA Members

The Annual Conference is the occasion to connect with your fellow members – an invaluable opportunity to discuss common challenges and benefit from sage advice. You'll get the latest on IA initiatives that are driving needed progress in DEI, data quality, and more, plus exclusive details on pending legislation that stands to impact your business and your work.

In attendance will be leaders and research practitioners from brands large and small across all industry verticals, as well as non-profits. They will be joined by executives from market research and data analytics agencies eager to better understand their clients' needs and boost their insights acumen. 

Who Attends


Company Member 


Agency/Provider Individual Member




Corporate Researcher
Pro DevElopment Pkg.


Corporate Researcher Member


Educator / Student / Retired


Corporate Researcher


2023 Sponsors and Exhibitors


Sponsors & Exhibitors