The Insights Association has formed a partnership with Women in Research (WIRe), the leading non-profit organization dedicated to the advancement of women in the marketing research industry and pro
Most research firms are ‘generalists’...
A few months ago, I visited a new doctor for my annual checkup.
Inspired by the "Elephant in the Valley" and "Elephant on Madison Avenue" surveys, which gauged the prevalence of gender bias in the technology and advertising industries, the Insights Association
Washington, D.C. – The Insights Association has launched a sophisticated new online system through which all participants in the Professional Researcher Certification (PRC) program
Across a wide variety of industries, insights leaders are concerned about the impact they are having.