When a new product is being launched, one of the most important tasks is clear communication of the benefits of that product. Anyone who has been involved in such a launch, and many who have not, will recognize this statement as a truism.
November 13, 2017
November 9, 2017
Since June, 2017 Lee Anne has served as Research Director at F+W Media, a special interest content provider and marketer of enthusiast products, services, magazines, books, on-line learning, conferences, events, and interactive media properties.Technique
November 2, 2017
Following up on last year’s sold-out inaugural NEXT conference, the Insights Association has announced a call for presentations for NEXT 2018, taking place April 30-May 1, 2018 at the New York Hilton Midtown.Technique
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