Having served as CEO of the Marketing Research Association (MRA) since May of 2010, David was named CEO of the Insights Association upon its formation in late 2016.
"Not a day goes by without a greater appreciation for the remarkable contributions of marketing research to leading organizations around the world," David said. "Insights Association members often are scary smart, powerfully creative and wonderfully real. It is my honor to have the opportunity to help those in this innovative profession advance and grow."
Brett Townsend – Electrolux
Director of North America Insights, Electrolux
Brett Townsend currently serves as the PepsiCo Insights lead for the YUM! Foods partnership. In his role, Brett leads all PepsiCo food and beverage insights work in for innovation and consumer/customer activation. Throughout his eight years with PepsiCo, Brett has demonstrated his passion for insights-driven activation and increased sales through his work on the Walmart and Dollar General teams, shopper/customer insights in the PepsiCo global sectors, and with Frito Lay innovation, where he helped launch Doritos Jacked, Ruffles Deep Ridge and Cracker Jack’D.
Tim Hoskins – Quester
As President of Quester, Tim Hoskins oversees development and spearheads innovation pipelines, vowing to keep Quester ahead of the marketing research industry and taking action to make it happen. In 2011, Hoskins joined Quester as Vice President of Client Relations. He has been instrumental in the development of Quester’s products that provide a new and unique approach for client side research objectives.
Scott Baker, PRC – Schlesinger Associates
Vice President, US Qualitative, Schlesinger Associates
Scott Baker is currently a Vice President, Qualitative Solutions at Schlesinger Associates. A two-decade veteran of the marketing research industry, with a background in marketing research and advertising, Scott has participated in all related aspects of the research process – playing both strategic and tactical roles - from facility management to qualitative and quantitative project design and implementation. He is always intrigued with new methodologies and innovative ways to conduct research.